New Service Partner Improves Customer Focus

04.07.2017

The Austrian company Next Generation Recyclingmaschinen GmbH (NGR) develops and manufactures plastics recycling equipment for industrial and consumer waste. As part of the reopening of the three year-old Customer Care Center in Taicang, NGR is expanding its sales activities in China and Southeast Asia.

New sales director and new address. With its move into the German Center Taicang, which will provide better infrastructure for customers and employees, the Chinese NGR subsidiary is laying new groundwork for China and the entire Southeast Asia region.

The sales office will be led by the new sales director Jeffrey Tan, a native of Singapore. Jeffrey Tan has developed a strong technical background over his years working in the plastics industry, and will take over the appointment books for our customers starting in July.

Test runs and engineering support. With Sven Heine, CEO of Anhui Green Recycling and Environmental Protection Research Center Co., Ltd., NGR has added an authorized partner for customer trials and technical support in Hefei. As a recycler of industrial plastic waste, Heine counts on NGR technology and also provides prospects the chance to carry out test series for customized recycling solutions with his company's S:GRAN 85-70 V HD system.

Short response times, years of experience. Technical support will be strengthened by a well-experienced service engineer. And an expanded spare parts warehouse will provide more rapid customer support.

"With our service partner, we can get closer to our customers in China and Southeast Asia," states Regional Director Karlheinz Berger, who expects sales of NGR recycling machines to grow further thanks to this partnership.

With a license to recycle. Concrete objectives on the part of the Chinese government to promote renewable energies and better use of resources are increasingly focusing on environmental protection. The company's own license for recycling plastic waste meets these very high environmental standards. The growing demand for plastics makes the Chinese and Southeast Asian plastics industry an important driver for the global market. "Expanding our sales organization is therefore a logical next step in our operations, and with the new team, we will be even better equipped to deal with these important markets," says NGR's CEO Josef Hochreiter, looking ahead optimistically.